Effearte is proud to present Spectator, the first solo show by Elina Brotherus in Milan which includes five new works.
The exhibition will host a series of new photographs, made by the artist a few months ago in New York, and a selection of works of the recent cycle Artist and her Model.
In these works the internationally recognized photographer focuses on the artist’s gaze on his/her model which, as she explains, “it is neither masculine nor feminine gaze but something neutral observing, scrutinizing, sometimes surprised or admiring”.
Elina Brotherus investigates through the camera the human being and its places into the environment, looking for suitable lights and landscapes.
She affirms that thanks to this method “she looks for what we too often lack in the everyday life: calm, wide spaces, surprise, veritable solitude and in compensation a shared experience”.
The spectator represented from behind by Caspar David Friedrich is often present, pointing out to the motif of the reciprocity of vision.
The exhibition is curated by Lorella Scacco and it participates in the seventh edition of Milan Photofestival promoted by AIF - Associazione Italiana Foto & Digital Imaging in collaboration with Camera di Commercio and Unione Confcommercio Milano.
The show is with the patronage of the Finnish Embassy.

Simultaneously with the solo show, Effearte will continue to present its series of video previews that will be shown in a dedicated project room with a video by Marit Følstad.
The Norwegian artist presents for the very first time in Italy the video With The Lights Out. In this work our attention is drawn to the play of repeated cascades of organic forms, which like an undecipherable language is rolling out of a smoking man’s mouth. The formal sequence is enhanced by a space-defining soundtrack, which contributes to liberating the beholder from rational perception and to open up for emotional reception.
The video preview is curated by Marianne Hultmann and is with the patronage of the Real Embassy of Norway.

ARTISTS

Elina Brotherus is born in Helsinki, Finland, in 1972. She lives and works between Finland and France.
Before graduating at the University of Art and Design in Helsinki in 2000, the artist studied at the Helsinki University graduating in Analytic Chemistry in 1997. Elina Brotherus won important awards as the Prix Niepce of Gens d’Image, France, 2005, the Carnegie Art Award’s Young Artist’s Stipendium, 2003, and the Prix Mosaïque in Luxembourg in 2001. In 2000 she won the Fotofinlandia Award.
Solo shows: Le Galerie Voies Off, Arles (2012); The Wapping Project, London (2010, 2004 e 2001); National Art Center of Tokyo (2008); The New Painting, exhibition in different locations started from The Finnish Museum of Photography, Helsinki (2006), Photo España at the Botanical Garden in Madrid (2002).
Group shows: Out of Focus, Saatchi Gallery, London; Narratives and Narrative Forms, Lianzhou Photography Festival, Lianzhou, China; Biennal of Photography, Musée d’art moderne et d’art contemporain MAMAC, Liège, Belgium (2012); Biennal of Sidney (2006); Self-Timer, Kunsthalle Fridericanum, Kassel (2005); Trasparente at MAXXI, Museo Nazionale delle Arti del XXI secolo, Rome (2003); Citibank Photography Prize by The Photographers' Gallery, London (2002).
Some of his works are part of both private and public collections in Europe, Australia and in the United States.

Marit Følstad is born in Tromsø (Norway), she lives and works in Oslo. She received her education from Glasgow School of Art in Scotland and School of the Art Institute of Chicago in USA. Video is one of most favorite medium to make her performance portraits in which the main character is often her body. Videos are frequently part of installations which include the employ of neon, photography and sound. She recently started to work together with musicians and djs to realize videos soundtracks.
Most important solo show include Nordnorsk Kunstmuseum, Tromsø, Norway (2012), Oslo Kunstforening, Norway (2010), Malmö Art Museum, Sweden, Museum of Installation, London, U.K., (2004).
Group show include Paradox, The National Museum of Art, Architecture and Design, Oslo (2012), 21st Century Exhibition, The International Incheon Women Artist Biennal, Korea (2009), Between You and Me, Arthouse, Austin, Texas, (2005) and Sculpture Center, New York, USA (2004).
Some of his works are part of both private and public collections in Norway and at the Sound Art Museum – Radioartemobile, Rome, Italy


CURATRICI

Marianne Hultman is a curator. Since 2007 she has been the artistic director of Oslo Kunstforening/Oslo Fine Art Society. Between 2002-2007 she was a curator at Norrköping Museum of Art in Sweden. Hultman has edited and written exhibition catalogues, books and magazines. She has curated the following exhibitions: Moataz Nasr: Hidden Landscape (2012); Dafna Shalom: Fearful Days (2012); Uriel Orlow and Céline Condorelli: Terrain Vague, Persistent Images; Katarina Nordström: Almost Nothing (2011); Carl Michael von Hausswolff and Thomas Nordanstad (2011); Play Time: Three Times Jaques Tati (2011); Marit Følstad: Everything Merges with the Night (2010); Stop Making Sense (2010); Mai Hofstad Gunnes: A Shape of Love You Can Never Imagine (2009); Maputo: A Tale of One City (2009); Charlie White: Spilling Hot Gossip a Selection from the Girl Studies; (2009); Toril Johannessen: Variable Stars and In Search of Iceland Spar (2009); Rock’n Roll Vol I (2007); Annica Karlsson Rixon: Today, Tomorrow, Forever (2006); A Whole Lot of Things: Elis Ernst Eriksson (2006); Einar Höste: Closed Space (2006); Good Neighbors: Contemporary Art from Norway (2005); Cecilia Edefalk: New Works (2005); Technology for Life: About Experiments in Art and Technology (2004); Matching Part – Jacob Dahlgren (2004); About – Narration in Swedish Contemporary Art (2003). Upcoming exhibitions for 2013 include the exhibition Lust for Life at Darb1718, Cairo and exhibitions with artists Judy Chicago, Eva Koch and Runo Lagomarsino. She was born in Tel-Aviv in 1970 and was raised in Israel and Sweden.

Lorella Scacco is an art critic, journalist and curator. She graduated in History of Contemporary Art and in Aesthetic.
She is member of SIE, the Italian Aesthetics Society.
She curated exhibitions and catalogues relating to contemporary art exhibitions in both public and private exhibition spaces in Italy and abroad including Artesto at Palazzo della Triennale in Milan (2006), Mobile Journey at the 52nd Biennal of Venice (2007), The Hot Season – Italian Art Now at the Stenersen Museum in Oslo (2008), Marian Heyerdahl, Castello Sforzesco, Milan (2010). She collaborates with some specialised art magazines. Upcoming exhibitions for 2013 include the exhibition Social Videoscapes from the North at the Pro-Artibus Foundation, Ekenäs, Finland and at Careof in Milano.
She is the author of “Media Aesthetic. From Jean Baudrillard to Derrick de Kerckhove”, published by Guerini Editore, 2004, and “Northwave. A Survey of Video Art in Nordic Countries”, published by Silvana Editoriale, 2009.


EHIBITION: SPECTATOR
ARTIST: ELINA BROTHERUS
VIDEO PREVIEW: MARIT FØLSTAD
GALLERY: EFFEARTE
via Ausonio, 1A / via E. De Amicis 47, Milano
OPENING DAY:Thursday March 21st 2013, 6 p.m.
TIME PERIOD: March 22nd – May 12th 2013
OPENING HOURS:Monday / Friday 11 - 19
Saturday on appointment

Effearte presenta Spectator la prima mostra personale dell’artista Elina Brotherus a Milano.
L’esposizione presenta in anteprima per l’Italia una serie di lavori inediti realizzati dall’artista pochi mesi fa a New York, e una selezione delle opere del recente ciclo di lavori dell’artista Artist and her Model.
In questi lavori la nota fotografa, riconosciuta ormai a livello internazionale, attua una ricerca incentrata sullo sguardo dell’artista sul modello, che come spiega lei stessa, “non è né maschile né femminile ma qualcosa di neutrale, che osserva, scruta, a volte con sorpresa o ammirazione”. Da qui il titolo della mostra, Spectator.
Elina Brotherus investiga la figura umana e il suo spazio nell’ambiente naturale attraverso la macchina fotografica, alla ricerca della luce e del paesaggio a lei convenienti. La fotografa afferma che in questo tipo di approccio “cerca quello che troppo spesso manca nella vita di tutti i giorni: la calma, gli ampi spazi, la sorpresa, la solitudine reale che diventa in compenso un’esperienza condivisa”. Il riferimento storico allo spettatore di spalle di Caspar David Friedrich è spesso presente, evidenziando il tema della reciprocità della visione.
La mostra, a cura di Lorella Scacco, fa parte della settima edizione del Photofestival di Milano, promosso da AIF - Associazione Italiana Foto & Digital Imaging – in collaborazione con Camera di Commercio e Unione Confcommercio Milano.
La mostra è patrocinata dall’Ambasciata di Finlandia.

In contemporanea alla mostra personale di Elina Brotherus, Effearte prosegue la rassegna di anteprime video, nella project room dedicata, con Marit Følstad. L’artista norvegese presenta per la prima volta in Italia il video With The Lights Out, in cui una serie di forme organiche escono dalla bocca di un uomo che fuma. La colonna sonora aiuta la percezione di una “nuova” lingua facendo abbandonare la razionalità dello spettatore per una ricezione emotiva.
L’anteprima video è a cura di Marianne Hultman ed è patrocinata dall’Ambasciata Reale di Norvegia.
ARTISTE

Elina Brotherus è nata a Helsinki, Finlandia, nel 1972, vive e lavora tra la Finlandia e la Francia. Prima di laurearsi presso l’Università di Arte e Design di Helsinki nel 2000, l’artista ha studiato presso l’Università di Helsinki laureandosi in Chimica analitica nel 1997. Elina Brotherus ha ricevuto importanti premi come il Prix Niepce of Gens d’Image, Francia, 2005, il Carnegie Art Award’s Young Artist’s Stipendium, 2003, e il Prix Mosaïque in Lussemburgo nel 2001. Nel 2000 ha vinto il Fotofinlandia Award.
Mostre personali: Le Galerie Voies Off, Arles (2012); The Wapping Project, Londra (2010, 2004 e 2001); National Art Center di Tokyo (2008);The New Painting, mostra itinerante partita da The Finnish Museum of Photography, Helsinki (2006), Photo España ai Giardini Botanici di Madrid (2002). Mostre Collettive: Out of Focus, Saatchi Gallery, Londra; Narratives and Narrative Forms, Lianzhou Photography Festival, Lianzhou, Cina; Biennale di Fotografia, Musée d’art moderne et d’art contemporain MAMAC, Liegi, Belgio (2012); Biennale di Sidney (2006); Self-Timer, Kunsthalle Fridericanum, Kassel (2005); Trasparente al MAXXI, Museo Nazionale delle Arti del XXI secolo, Roma (2003); Citibank Photography Prize presso The Photographers' Gallery, Londra (2002).
Le sue opere si trovano in collezioni pubbliche e private in Europa, in Australia e negli Stati Uniti.

Marit Følstad è nata nel 1969 a Tromsø (Norvegia), vive e lavora a Oslo. Si è formata presso la Glasgow School of Art in Scozia e la School of the Art Institute di Chicago, USA. Il video è uno dei medium preferiti dall’artista per realizzare dei ritratti performativi, in cui spesso è protagonista il suo corpo. I video diventano spesso parte di installazioni che comprendono l’uso di neon, fotografia e suono. Di recente l’artista sta collaborando con musicisti e dj per realizzare le colonne sonore dei video. Tra le principali mostre personali: Nordnorsk Kunstmuseum, Tromsø, Norvegia (2012), Oslo Kunstforening, Norvegia (2010), Malmö Art Museum, Svezia; Museum of Installation, London, U.K., (2004), e tra le principali collettive: Paradox, The National Museum of Art, Architecture and Design, Oslo (2012), 21st Century Exhibition, The International Incheon Women Artist Biennal, Korea (2009), Between You and Me, Arthouse, Austin, Texas, (2005) and Sculpture Center, New York, USA (2004). I suoi lavori sono presenti in varie collezioni pubbliche e private in Norvegia e in Italia presso il Sound Art Museum – Radioartemobile, Roma.


CURATRICI

Marianne Hultman è una curatrice. Sin dal 2007 ha svolto il ruolo di Direttore Artistico di Oslo Kunstforening/Oslo Fine Art Society. Nel periodo 2002-2007 è stata curatrice presso il Norrköping Museum of Art in Svezia. Ha curato e scritto diversi cataloghi di mostre, libri e riviste. Ha inoltre curato le seguenti mostre: Moataz Nasr: Hidden Landscape (2012); Dafna Shalom: Fearful Days (2012); Uriel Orlow e Céline Condorelli: Terrain Vague, Persistent Images; Katarina Nordström: Almost Nothing (2011); Carl Michael von Hausswolff e Thomas Nordanstad (2011); Play Time: Three Times Jaques Tati (2011); Marit Følstad: Everything Merges with the Night (2010); Stop Making Sense (2010); Mai Hofstad Gunnes: A Shape of Love You Can Never Imagine (2009); Maputo: A Tale of One City (2009); Charlie White: Spilling Hot Gossip a Selection from the Girl Studies; (2009); Toril Johannessen: Variable Stars and In Search of Iceland Spar (2009); Rock’n Roll Vol I (2007); Annica Karlsson Rixon: Today, Tomorrow, Forever (2006); A Whole Lot of Things: Elis Ernst Eriksson (2006); Einar Höste: Closed Space (2006); Good Neighbors: Contemporary Art from Norway (2005); Cecilia Edefalk: New Works (2005); Technology for Life: About Experiments in Art and Technology (2004); Matching Part – Jacob Dahlgren (2004); About – Narration in Swedish Contemporary Art (2003).
I suoi progetti per il 2013 includono la mostra Lust for Life al Darb1718 a Il Cairo e la mostra collettiva con gli artisti Judy Chicago, Eva Koch e Runo Lagomarsino. Marianne Hultman è nata a Tel-Aviv nel 1970 e cresciuta tra la Svezia e Israele.

Lorella Scacco è una critica d’arte, giornalista e curatrice. Laureata in Storia dell’Arte Contemporanea e in Estetica. E’ membro della SIE, Società Italiana d’Estetica. Ha curato esposizioni e cataloghi di numerose mostre d'arte contemporanea in spazi espositivi pubblici e privati in Italia e all’estero, tra cui Artesto al Palazzo della Triennale di Milano (2006), Mobile Journey alla 52ma Biennale di Venezia (2007), The Hot Season – Italian Art Now allo Stenersen Museum di Oslo (2008), Marian Heyerdahl, Castello Sforzesco, Milano (2010). Collabora con riviste d’arte specializzate. I suoi progetti per il 2013 includono la mostra Social Videoscapes from the North presso la Fondazione Pro-Artibus, Ekenäs, Finlandia e lo spazio Careof a Milano.
Autrice del libro Estetica mediale. Da Jean Baudrillard a Derrick de Kerckhove edito da Guerini, 2004, e del libro Northwave. Una ricognizione sulla video arte nei Paesi Nordici, edito da Silvana Editoriale, 2009.





TITOLO MOSTRA: SPECTATOR
ARTISTA: ELINA BROTHERUS
ANTEPRIMA VIDEO: MARIT FØLSTAD
GALLERIA: EFFEARTE
via Ausonio, 1A / via E. De Amicis 47, Milano

INAUGURAZIONE: Giovedì 21 marzo 2013, ore 18
DURATA MOSTRA: 22 marzo – 12 maggio 2013
ORARIO: Lunedì / Venerdì 11 - 19
Sabato su appuntamento